The Toolbox

The tools behind Creator Science

All of the software and hardware we use to power the Creator Science newsletter, podcast, YouTube channel, community and team.

  • 43 apps
  • 33 pieces of gear
  • 18 categories

76 tools

Administrative1passwordCreates and stores secure passwords.◎Video24mm F1.4 Art DG DN for Sony E Mount LensThis is the lens for my front and side cameras.◎VideoAcoustic Foam Bass TrapsAcoustic foam for room corners.◎LightingAdjustable Boom Height Microphone Stand with Tripod BaseSupports the Rode NTG5 shotgun microphone.DesignAdobe PhotoshopPhoto and image editing.VideoAdobe Premiere ProVideo editing.◎LightingAputure amaran 100x S Bi-Color LED Video LightMain (key) light.◎LightingAputure amaran COB 60xS Video Lighting amaran 60xFill Light and Hair Light.◎LightingAputure Light Dome II SoftboxUsed to diffuse main key light.◎VideoBenQ EW2480 Gaming Monitor 24" FHD 1080pExternal Monitor.◎VideoBlackmagic Design ATEM Mini Pro ISO HDMI Livestream SwitcherLive Switcher for video and audio feeds.◎VideoBN-LINK Mini Wireless Wall-Mounting Remote Control Outlet SwitchThis is what we plug all the gear into so we can turn it on at the flip of a switch.◎VideoCalDigit TS4 Thunderbolt 4 DockUSB Hub to connect all the things.DesignCanvaAsset production (graphics, lead magnets, carousels, etc.)AdministrativeCarry (formerly Ocho)Managing my Solo 401KAudioCastmagicThis has become my tool for creating very high-quality transcripts. It also serves as a jumping-off point for short-form content from each episode.CommunityCircleCircle is what I used to host my membership community, The Lab.WebsiteConvertBoxAnnouncement bars, modals, and exit intent popups on my websites. Great for passively showcasing promotions to increase traffic AND conversion.AdministrativeDia BrowserThis has become my default, go-to browser.◎AudioDJI Mic (2 TX + 1 RX + Charging Case), Wireless Lavalier MicrophoneWireless lavalier microphone for hands free recording and excellent audio quality. Great for short-form vertical video.AdministrativeDropboxFile storage and collaboration within my team.◎VideoElgato 4K Cam LinkAllows the camera to be used as a webcam. You may need a separate HDMI extension cord to connect this to your laptop.◎VideoElgato PrompterUsed as my teleprompters.Audience IntelligenceFathom AnalyticsLightweight, privacy-focused website analytics.SalesFirstPromoterAffiliate software for The Lab.WebsiteFomoSocial proof popups on my websites.AudioGarageBandEditing audio for the podcast.WebsiteGhostThe main Creator Science website is built on Ghost.WebsiteGloatManaged hosting for Ghost (saves money on Ghost(Pro) fees).AdministrativeGoogle WorkspaceHosting team email accounts, calendar, Google Docs, and more for your business domain.Audience IntelligenceInteractInteractive quiz software.KEmail MarketingKitAll email communication including automations, sequences, segmentation, and broadcast emails.AdministrativeKiwi for GmailTurns your Gmail into a dedicated desktop app instead of a browser tab.VideoLoomQuick, on-the-fly recordings (used especially in responses in The Lab).AutomationMakeHigh-volume automations (cheaper but less user-friendly than Zapier).◎AudioMEE audio M6 PRO In Ear Monitor HeadphonesIn-ear studio monitors allow me to hear myself and the guest in real time without looking obvious on video.AudioMegaphoneHosting for the podcast; used to easily manage ad inventory via Dynamic Ad Insertion.◎LightingNeewer 660 RGB LED Light PenalsUsed to light background and/or throw shades of light on the background.◎VideoNEEWER Monitor Mount Adapter with VESA MountMount for External Monitor (to stand on tripods)◎LightingNEEWER Pro 9feet/260cm Spring Loaded Heavy Duty Photo Studio Light StandFor the lights.Project ManagementNotionAll of the underlying project and process management in my business. This is where I prep for the podcast, manage newsletter ad inventory, and basically everything else.◎AudioOn-Stage (QK-2B) Quik-Release Mic Adapter, BlackAllows me to take my Shure SM7dB off the stand quickly and easily.◎AudioOnStage On-Stage DS7100B Desktop Microphone Stand, BlackMount for my Shure SM7dBEmail MarketingPalladioCreate high-quality, customizable HTML templates for ConvertKit.AudioPodpageBuild a high-quality (and automatically updating) podcast website in <5 minutes. Used for the Creator Science podcast website.VideoPromptsmartCreate and automatically scroll through scripts with my teleprompter.Social Media ManagementPublerCreate and schedule social media content across multiple platforms. I’ve tried a lot – this is my favorite.AdministrativeQuickBooksBookkeeping / Accounting◎VideoRAUBAY 70.8" Professional Heavy Duty Video Camera TripodTripods for my main cameras.Audience IntelligenceRightMessageSurveys to learn more about my email subscribers.AudioRiversideRecording high-quality audio and video for the podcast.◎VideoRODECaster Duo Integrated Audio Production StudioFor capturing multiple audio feeds.SchedulingSavvyCalScheduling all calls and meetings (including paid coaching sessions).WebsiteSenjaCapture and display testimonials from your audience.◎AudioSENNHEISER Wired Professional MKH 416-P48U3 Short Shotgun Interference Tube MicrophoneCaptures high-quality audio out of frame.◎AudioShure SM58 Cardioid Dynamic Vocal MicrophoneUsed for in-person podcasting.◎AudioShure SM7dB Dynamic Vocal Microphone w/Built-in PreampMain microphone used for podcasting.Team CollaborationSlackCommunicating with team members (in-house or outsourced) and creating a personal system of notifications.◎VideoSmallRig A7C Aluminum Alloy Full Cage Camera for Sony A7CThis makes the A7C record right-side-up (in real time) reather than upside down on the mount.◎VideoSmallRig Dummy Battery Power Supply Adapter KitAllows the camera to remain “on” beyond the typical 30-minute limit.◎VideoSMALLRIG Overhead 3-Section Desktop Camera BracketMount for overhead camera.◎VideoSony Alpha 7C Full-Frame Compact Mirrorless CameraThis is my overhead camera.◎VideoSony Alpha FX3 ILME-FX3 | Full-frame Cinema Line CameraThe is my main camera (front shot)◎VideoSONY Cinema Line FX30 Super 35 CameraThis is my secondary camera (side shot).◎VideoSony FE 35mm F1.4 GM Full-Frame Large-Aperture Wide Angle G Master LensThe lens for my overhead camera.Payment ProcessingStripePayment processing for Ghost, Teachable, and SavvyCal.Audience IntelligenceTallyFree surveys and forms.SalesTeachableCreate, host, and sell courses.VideoTellaHigh production-quality videos with beautiful layouts and simple editing – all in your browser. I use this for high-quality course videos or content in The Lab.SalesThriveCartI don’t use a third-party cart software, but I’ve thought about it a lot. And if I did, I would use ThriveCart.AudioTransistorLower-cost, high-quality podcast hosting alternative to Megaphone.WebsiteWebflowFlexible, beautiful website builder. I use this for The Lab’s sales page.◎AudioXLR Microphone CablesConnects Rode Mics to Rodecaster Duo for computer-recorded audio or the Shure SM58s to Zoom for in-person recording.AutomationZapierAutomations / duct tape between tools.VideoZoomLive video conferencing as well as paid workshops.◎AudioZoom H6 RecorderUsed with Shure SM58s for in-person podcasting and also as an interface for the Rode NTG5 Shotgun Microphone.

The studio

See my home studio in action

The gear above, set up and running: how the podcast and YouTube videos actually get recorded.

Lighting gearAudio gearVideo gear

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